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Customer Segmentation for Online Gaming Platforms using K-Means

Original price was: ₹ 7,500.00.Current price is: ₹ 6,000.00.

Customer Segmentation for Online Gaming Platforms using K-Means This project focuses on using K-Means clustering to segment users of online gaming platforms based on gaming habits, in-game purchases, and playtime patterns. This segmentation enables the platform to offer personalized game recommendations, promotions, and marketing strategies to different player types.

This project applies K-Means clustering to segment users of online gaming platforms based on game preferences, playtime, and in-game purchases. By identifying different customer segments, gaming platforms can create tailored in-game promotions, develop personalized content, and offer targeted rewards to increase player engagement and retention.