Original price was: ₹ 7,500.00.₹ 6,000.00Current price is: ₹ 6,000.00.
E-commerce Customer Segmentation with K-Means Clustering An e-commerce customer segmentation project that uses K-Means clustering to group customers based on shopping behavior, which helps personalize marketing strategies and improve customer engagement.
This project focuses on customer segmentation for e-commerce businesses using K-Means clustering. The system collects data from online shopping platforms, such as customer age, purchase history, and browsing behavior. Using K-Means, the system groups customers into clusters to identify patterns in purchasing behavior and improve product recommendations, marketing strategies, and customer service.
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